[LBC #176] B2B Community Strategy, MCP Live Session & Fresh Reads

Hi friends!

There’s plenty happening this week, from practical AI sessions to local meetups. We’ve also gathered fresh community reads and four new guides for B2B customer communities.

🇵🇹 Help us bring Lisbon Community Week to life on 13 November. If you’d like to volunteer and meet community professionals from across Europe, join our volunteer team.

🤖 On 15 October, Francisco will show you how to connect our MCP to ChatGPT and Claude and explore the community’s knowledge from the tools you already use. Save your spot.

🎤 Missed Ewa Magiera’s ambassador programme session? The replay and playbook are ready, with practical ideas for avoiding common programme mistakes.

🌍 We’re meeting in Lisbon on 16 October, launching our Hyderabad chapter on 17 October and gathering for breakfast in London on 23 October. Find your next event.

📚 This week’s reading includes Candice Grobler’s framework for community engagement, alongside guides for creators, customer marketers and associations. Scroll down and choose what’s useful for your work.

With love,
Francisco, Paôla & the Led by Community Team

• The Decision to Renew Happens Waaaayyy Sooner than You Think by Amanda Lea Kaiser. Read

• Are You Hiring the Right Person to Lead DevRel? by Jono Bacon at Stateshift. Read

🎯 B2B Community Strategy

From Led by Community

• Plan Community Capacity Around Customer Demand. Read

• Peer Review for Customer Implementation Plans. Read

• Design a Customer Community Resolution Journey. Read

From Led by Community

• How to Design a Member Recognition Programme. Read

• Your First Community Feedback Survey. Read

From Led by Community

• From Seed to Harvest: How to Grow a Successful B2B Customer Advocacy Program. Read

• Unlocking the Power of B2B Communities for Customer Engagement and Advocacy. Read

From Led by Community

• Peer Circles for Associations: Structure, Cadence, and Facilitation. Read

• Designing Volunteer Roles to Beat Burnout. Read

🎓 L&D

From Led by Community

• Design Accessible Self-Paced Customer Learning. Read

• Keep Customer Training Accurate as Products Change. Read

• Build a Role-Based Customer Learning Curriculum. Read

• How to Keep a Discourse Post in Sync with an X Feed by Discourse. Read

• 2026 Association Community Benchmarks: Five Findings Worth a Closer Look by Higher Logic. Read

• From Alumni Directory to Living Network: What Turns a Database Into a Community by Gravyty. Read

A fresh perspective from a community professional:

• Community Is Basically Wine by Jillian Bejtlich. Read

Two listens to help you connect community work with business and member outcomes:

• The Community Metrics Leadership Actually Cares About by Community ROI with Heather Wendt. Listen

• How to Handle a Failed Membership Launch by Shana Lynn. Listen

A practical guide for Slack community operators:

📖 Latest LBC Playbook

Explore 75 ready-to-run ChatGPT and Claude skills for onboarding, engagement, moderation, events and reporting. Choose one to try in your community work this week.

📅 The Global Events Calendar